On the mystery and magic appeal of LA's iconic visual language
Archinect
MAY 19, 2022
The apartment signs of L.A. announce location through flair, decadence, strangeness, absurdity, signification. When you see an otherwise unremarkable name affixed to a building in your neighborhood, you know — probably to the exact number of paces or miles, if you counted — how much further your intended destination is. That’s the thing about L.A. apartment signs — they point you toward where you need to be: home.
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