Archmark

DECEMBER 10, 2020

What's the one thing you wish potential clients understood about your role as an architect? Many architects we work with share similar frustrations about prospective clients: many simply do not understand what an architect does. We've learned a lot from evaluating more than 550 architecture firm websites.

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Archmark

NOVEMBER 9, 2021

Capture prospective clients on multiple channels Whether you’re starting from zero contacts, or want to expand your existing email marketing list, there’s many ways you can grow your list of prospects. Placing a newsletter opt-in form in the footer of your architecture firm's website might help you add 1 new subscriber a month.

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Archmark

MAY 12, 2023

Let’s be honest, you already know that having a well-thought-out marketing plan for your architecture firm is essential for success. In this article, you will find a comprehensive guide to creating a successful architecture marketing plan for your firm. But there is one problem.

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Archmark

MARCH 29, 2019

How to make marketing work for your architecture firm. Recently, we asked Richard Marshall, Principal with Perkins+Will , about the importance of marketing for small firms, “The best organizations view marketing as just as important a skill set as design. . ” What makes your firm better or different than your competitors?

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Design Thoughts Architects

DECEMBER 2, 2022

I recently had the opportunity to explain to one of our new house desired clients what it is that we do as an architectural firm. We design buildings that are functional and meet the client’s needs, but we also design them with a theme or an architectural style in mind. Best Architects do so much more than that.

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EntreArchitect

MARCH 30, 2014

If you listened to the episode , you heard me talk about starting a blog as part of my Lead Conversion Action Plan. Following the launch of our website and working to keep fivecat.com well represented on the Google search engine, launching the blog was the most successful marketing strategy we’ve ever implemented.

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Archmark

JULY 26, 2021

Five Architect Marketing Building Blocks to Grow Your Firm! Recently, we asked Richard Marshall, Principal with Perkins+Will , about the importance of marketing for small firms, “The best organizations view marketing as just as important a skill set as design. What makes your firm better or different than your competitors?

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Archmark

SEPTEMBER 21, 2021

Prior to the Coronavirus crisis, many architects we talked with would tell us that they never get new business from their websites and that their firm's success is based on their reputation and working relationships. What purpose is your architecture website serving your firm? Are you looking to attract more clients or new hires?

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Architecture Firm Firms Architecture Client 95

Archmark

APRIL 6, 2023

When you think of an architecture firm's website, images of sleek, minimalist designs and portfolio imagery that take up nearly the entire website might come to mind. If you believe your firm’s website only exists to showcase your portfolio, you might start to ask yourself, “ why does an architect need a website?” Takes forever?

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Architecture Firm Firms Architecture Client 52

Archmark

OCTOBER 12, 2021

Do you wish that attracting prospective architectural clients was as easy as sitting back and letting the clients come to you? So, if your prospective clients can't find you online, you've lost the opportunity before you even knew it existed. Add a Blog to Your Website 2. But, how can you do that?

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Architecture Firm Firms Architecture Client 52

EntreArchitect

APRIL 4, 2021

At Archmark Architect Branding & Marketing, we’ve seen architecture firms struggle to implement effective marketing strategies that help them get in front of better prospects so they can win better projects. Historically, architecture firm marketing has relied heavily on word-of-mouth referrals.

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Architecture Firm Firms Architecture Client 52

Archmark

AUGUST 3, 2021

Since 2016, our agency has been dedicated to helping owners improve their architecture firm marketing. In fact, we have analyzed more than 550 architecture firm websites to see what works (and what doesn’t) when it comes to marketing for architecture firms and attracting new clients online. Keep reading to learn more.

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Architecture Firm Firms Architecture Client 52

Archmark

NOVEMBER 12, 2019

Does Your Architecture Firm Need Better Connections? You can make it a little easier by networking more effectively where your dream clients hang out online. LinkedIn is a great place to extend your network of professional contacts and connect with prospective clients. Relationships. Reputation. REVITALIZE YOUR LINKEDIN PROFILE.

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Architecture Firm Firms Architecture Client 77

Archmark

SEPTEMBER 21, 2021

Prior to the Coronavirus crisis, many architects we talked with would tell us that they never get new business from their websites and that their firm's success is based on their reputation and working relationships. What purpose is your architecture website serving your firm? Your architecture firm is unique.

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Architecture Firm Firms Architecture Client 52

Archmark

JULY 21, 2021

Does Your Architecture Firm Need Better Connections? LinkedIn is a great place to extend your network of professional contacts and connect with prospective clients. Here are three essential steps to help you turn this social business platform into an opportunity generator for your architecture firm. Relationships. Reputation.

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EntreArchitect

JANUARY 2, 2018

“How do I get noticed when I am first starting an architecture firm? I have no portfolio of my own to show clients. I’ve shared articles at this blog in the past on how much it may cost to start your own firm and how Annmarie and I launched Fivecat Studio with no clients and very little money. Be Certain.

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Architecture Firm Firms Architecture Client 52

Archmark

SEPTEMBER 18, 2023

The answer lies in leveraging digital platforms and traditional networking methods to attract prospective clients. In this blog post, we will: Explore various strategies that can help architecture firms drive leads and grow their business. How do architects generate leads in today's competitive market?

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EntreArchitect

OCTOBER 6, 2013

“How do I get noticed when I am first starting an architecture firm? I have no portfolio of my own to show clients. I’ve shared articles on how much it may cost to start your own firm and how Annmarie and I launched Fivecat Studio with no clients and very little money. How do I get that first solo project?”

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Client Clients Architecture Firms 52

Archmark

JUNE 11, 2018

Building a Brand For Your Architecture Firm. Tips for Making Your Architecture Brand Stand Out How would you describe your architecture firm's brand? Think not in terms of individuals within the company, but rather the firm itself. Think not in terms of individuals within the company, but rather the firm itself.

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Architecture Firm Firms Building Architecture 67

Archmark

AUGUST 2, 2021

In 2019, Archmark Architecture Branding & Marketing, revealed the results of our study of more than 400 architecture firm websites (we’re currently at over 500 today). What we learned from that research was that only 25% of architecture firm websites met Google’s most basic criteria for an effective web presence. Keep it simple.

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Architecture Firm Firms Architecture Client 52

Architizer

FEBRUARY 21, 2024

This entails venturing into uncharted territories, positioning oneself and the firm as knowledge leaders, and considering the possibility of new products and services. Break free from tradition with innovative business models: Architects should explore novel business models that align with changing market dynamics and client preferences.

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Archmark

SEPTEMBER 30, 2020

Five Steps to Fix Your Architecture Firm Website In 2019, Archmark Architecture Branding & Marketing, revealed the results of our study of more than 400 architecture firm websites (we’re currently at over 500 today). Your website, and your ability to be found online, is crucial to your firm’s survival. What are they finding?

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Architecture Firm Firms IT Architecture 75

Archmark

AUGUST 21, 2018

Is Your Architecture Brand Helping You Attract Clients and Win Projects? How Your Architecture Brand Can Attract Clients & Win Projects. How well recognized is your architecture firm? With that in mind, let's dive into how you can achieve brand consistency and help improve brand awareness for your architecture firm.

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Architecture Firm Firms Architecture Client 65

Archmark

AUGUST 21, 2018

Is Your Architecture Brand Helping You Attract Clients and Win Projects? There are a few reasons brand consistency is essential for your architecture firm: It helps clients recognize your business. It creates trust with both existing clients and potential leads. Why Is Brand Consistency so Important?

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Architecture Firm Firms Architecture Client 52

Archmark

JUNE 15, 2018

Six Important Architecture Firm Business Development Strategies Are you taking on projects that really don’t fit your architecture firm? If you’re looking to grow your architecture business, to take your firm to the next level, it’s time to revisit the type of clients and projects that will help you do that.

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EntreArchitect

APRIL 10, 2018

Almost 40 tips for Starting an Architecture Firm. After obtaining my license as an Architect in New York, I brainstormed several long term goals and decided to start a personal blog, develop design projects, and learn everything that I could about starting an architecture firm. Time management will be difficult.

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EntreArchitect

DECEMBER 5, 2017

Years before launching EntreArchitect, I published a quarterly newsletter for my own residential architecture firm, Fivecat Studio. With more than 5,000 subscribers, I have built a strong community of like-minded small firm architects who look forward to my letter and respond in kind with thoughtful communication. Keep it simple.

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Architecture Firm Firms Building Architecture 52

Design Thoughts Architects

SEPTEMBER 8, 2023

Design Thoughts Architects is a leading architectural firm in Bangalore, India. Recognizing each client’s vision, we collaborate to ensure the final design feels genuinely personalized. We are thrilled to share five of our portfolio’s most notable projects with contemporary house designs in the following blog post.

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Archmark

JUNE 15, 2018

Creative Architect Business Development Strategies to Get Better Clients & Projects For Your Firm Stop Settling, Start Taking Control of your Business Development Pipeline Architect business development can be very challenging. Goals for your firm. First, you have to be clear about what you want.

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BD+C

MAY 22, 2023

2023 High Growth Study shares tips for finding success in uncertain times 0 qpurcell Mon, 05/22/2023 - 12:10 Industry Research Lee Frederiksen, Managing Partner, Hinge, reveals key takeaways from the firm's recent High Growth study. We call them High Growth firms. This contrasts with 10% median growth for Average Growth firms.

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Professional Services Firms Technique Technology 98

BD+C

SEPTEMBER 8, 2023

More experienced engineers in the AEC industry may use this blog as a catalyst to engage new engineers at your firm—as talking points or pass-along information. I spent my first two years in the professional world with a small structural engineering firm in Orlando, and it was a learning experience.

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BD+C

NOVEMBER 27, 2023

Kimley-Horn, the national engineering, planning, and design consulting firm, today launched TREDLite EV, a cloud-based tool that helps organizations develop and optimize their EV charger deployment strategies based on the organization’s unique priorities. Customized client-specific data.

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EntreArchitect

JULY 28, 2014

Periodically, I like to pull an older post from back in the archives and share it again on the blog. We recently recommended one of our consultants to a client. Our client was happy and we were looking good. Our client was NOT happy. Day three; no report and again, a promise… and a fuming client. Under-promise.

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EntreArchitect

FEBRUARY 23, 2016

Originally published in 2013 as Part 4 of the original EntreArchitect Academy Blog Series, this final article of our month dedicated to Business Development shares my firm’s simple sales system. You can read the entire original 2013 blog series here. So share this blog with every architect you know!). We hit a wall.

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EntreArchitect

MARCH 21, 2017

Fees for Small Firm Architects. There are hundreds of articles, forums, blog posts and comments discussing how we architects are not paid enough and how our clients don’t understand what we do. The value of architecture and the services we provide are established by you and me, not our clients.

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EntreArchitect

JULY 24, 2018

Recruitment Strategies for Small Firm Architects. Recruiting new employees is one of the most important things a professional services firm can do to be sustainable. Growing a firm is completely reliant on recruiting, retaining and coaching new talent – and such activities require as much thought and planning as the largest project.

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Recruitment Small Firm Firms Sustainability 52

EntreArchitect

SEPTEMBER 6, 2016

” When Annmarie and I launched Fivecat Studio more than 15 years ago we had no projects, no clients and no money. We were two young architects seeking the freedom of our own firm. I wrote a 3-part blog series a couple years back sharing the full story of how Annmarie and I started our own architecture firm.

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