EntreArchitect

APRIL 30, 2011

There’s a saying in business, “What gets measured, gets managed.”. Winning companies track several metrics to gauge their performance and measure business success. ROI (return on investment), EBITDA (Earnings Before Interest, Taxes, Depreciation and Amortization), average sales, website traffic, employee churn and average inventory are all key business indicators.

Small Firm 40

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EntreArchitect

APRIL 29, 2011

Several years ago, I attended a local AIA seminar presented by a fellow architect and the Chapter Council. The topic was “alternative agreements” What I learned during that interactive meeting was that for some projects, selecting one of the many legal documents available from our national professional organizations an appropriate way to protect both the architect and the owner when entering an agreement for architectural services.

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Contract Architecture Insurance Client 40

EntreArchitect

APRIL 27, 2011

Several years ago, we constructed a new Proposal document that doubles as our Owner / Architect Agreement. It’s 5 pages long and, together with a separate 2 page “Standard Terms and Conditions” document, it includes all the protections of the AIA document… but looks and reads much friendlier. Fivecat Studio specializes in large residential additions and alterations, so we’re dealing with homeowners.

Contract 40

Contract Small Firm Residential Firms 40

EntreArchitect

APRIL 2, 2011

Although not technically “social media”, I have been blogging at [link] since 2006. I have had many clients remark that they read my blog and felt that they had grown to know me before we actually met. For me, that alone makes it worth the time required to post on a weekly basis. Recently, I have been much more active on facebook, [link] and Twitter, [link].

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EntreArchitect

APRIL 1, 2011

The Entrepreneur Architect Linkedin Group has been very active lately. We’ve been discussing fee structures, branding, client acquisition, firm naming, business plans and startups. The question of the day today is about social media. Are you actively using social media platforms such as Linkedin, facebook, Twitter or YouTube to promote your business, make connections, influence people or attract clients?

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