![Strong brew: Heineken HQ spurs innovation through interaction [slideshow]](/sites/default/files/OPENER%20Screen%20Shot%202017-06-02%20at%2011.33.34%20AM.png "Strong brew: Heineken HQ spurs innovation through interaction [slideshow]")
Heineken USA’s new headquarters in White Plains, N.Y., consolidates the beer maker’s corporate offices from two other locations. Spector Group, the primary interior architect for the redesign project, focused on two primary improvements: the expansion of the company’s bar and social zones, and the enhancement and densification of the existing 60,000-sf bi-level office space.
Employees and guests enter the building and are immediately greeted with a palette of simple, raw materials—brick, wood, and white walls and ceilings. These materials are offset by modern design elements located throughout the expansive bar, “insperience” hub, and reception area.
To create an open work style, the dedicated office spaces were converted to meeting and team rooms, each of which is fitted with colorful graphics that showcase the Heineken portfolio.
A centrally located café is meant to increase the sense of community among employees. Platforms at the base of the intercommunicating stairway provide casual breakout spaces.
Also on the Building Team: Cuoco Structural Engineers (SE) and C+F Consulting Engineers (MEP).
Related Stories
Products and Materials | May 31, 2024
Top building products for May 2024
BD+C Editors break down May's top 15 building products, from Durat and CaraGreen's Durat Plus to Zurn Siphonic Roof Drains.
Urban Planning | May 28, 2024
‘Flowing’ design emphasizes interaction at Bellevue, Wash., development
The three-tower 1,030,000-sf office and retail development designed by Graphite Design Group in collaboration with Compton Design Office for Vulcan Real Estate is attracting some of the world’s largest names in tech and hospitality.
Laboratories | May 24, 2024
The Department of Energy breaks ground on the Princeton Plasma Innovation Center
In Princeton, N.J., the U.S. Department of Energy’s Princeton Plasma Physics Laboratory (PPPL) has broken ground on the Princeton Plasma Innovation Center (PPIC), a state-of-the-art office and laboratory building. Designed and constructed by SmithGroup, the $109.7 million facility will provide space for research supporting PPPL’s expanded mission into microelectronics, quantum sensors and devices, and sustainability sciences.
Office Buildings | May 20, 2024
10 spaces that are no longer optional to create a great workplace
Amenities are no longer optional. The new role of the office is not only a place to get work done, but to provide a mix of work experiences for employees.
Office Buildings | May 16, 2024
New Gensler report calls for workplace design that responds to employees’ ‘human emotions’
High performing offices are linked to how well they leverage amenities.
Adaptive Reuse | May 9, 2024
Hotels now account for over one-third of adaptive reuse projects
For the first time ever, hotel to apartment conversion projects have overtaken office-to-residential conversions.
Biophilic Design | May 6, 2024
The benefits of biophilic design in the built environment
Biophilic design in the built environment supports the health and wellbeing of individuals, as they spend most of their time indoors.
Retail Centers | May 3, 2024
Outside Las Vegas, two unused office buildings will be turned into an open-air retail development
In Henderson, Nev., a city roughly 15 miles southeast of Las Vegas, 100,000 sf of unused office space will be turned into an open-air retail development called The Cliff. The $30 million adaptive reuse development will convert the site’s two office buildings into a destination for retail stores, chef-driven restaurants, and community entertainment.
Mixed-Use | Apr 23, 2024
A sports entertainment district is approved for downtown Orlando
This $500 million mixed-use development will take up nearly nine blocks.
AEC Innovators | Apr 15, 2024
3 ways the most innovative companies work differently
Gensler’s pre-pandemic workplace research reinforced that great workplace design drives creativity and innovation. Using six performance indicators, we're able to view workers’ perceptions of the quality of innovation, creativity, and leadership in an employee’s organization.
